How Nordson discovered nearly 2.5x more qualified candidates with hireEZ

2.5x
more qualified candidates
74.4%
email open rate
18.1%
reply rate
Industry
Manufacturing
Region
Global
Company size
8,000+
Challenges
1. Limited candidate outreach & engagement
Nordson’s recruiters struggled with LinkedIn’s limitations, relying heavily on InMails and expensive recruiting agencies. If a candidate’s contact information wasn’t publicly available, recruiters had no way to reach them.
2. Lack of data-driven decision making
Recruiters often realized too late—60+ days into a search—that talent pools were too small or salaries were misaligned. This reactive approach delayed hiring.
3. Recruiters as order-takers instead of talent advisors
Steve Melfi wanted his recruiters to move beyond transaction-based recruiting and instead leverage market intelligence to guide hiring managers from day one.
Solutions
1. hireEZ’s AI-powered sourcing & market insights
With hireEZ, Nordson’s recruiters gained direct access to candidate contact information, eliminating reliance on LinkedIn InMails and enabling immediate engagement. Automated engagement sequences ensured timely follow-ups, increasing response rates and keeping candidates engaged. AI-driven recommendations continuously refreshed searches, surfacing new relevant profiles daily, so recruiters always had a strong pipeline of potential candidates.
2. Data-driven recruitment strategy
hireEZ provided real-time market intelligence, allowing Nordson’s recruiters to identify talent shortages, salary misalignment, and hiring challenges before starting a search. Competitor analysis and geographical insights further refined their approach by pinpointing where top talent was located and how compensation compared across the industry, enabling a more strategic and efficient sourcing process.
3. Strategic hiring outcomes
By streamlining talent discovery and outreach, hireEZ significantly increased recruiter efficiency, reducing reliance on manual processes and outdated methods. With access to data-backed insights, recruiters could proactively guide hiring managers, leading to more strategic conversations, faster decision-making, and stronger hiring outcomes across the organization.
Results
  • 2.5x more qualified candidates
  • 7,500+ candidates reviewed with a 77.5% qualification rate
  • 74.4% email open rate and 18.1% reply rate
  • 161 targeted recruitment projects created
  • 129 market analytics searches conducted
  • Significant reduction in agency spend
  • Faster hiring process, with a Director of Sales hire completed in just 60 days
With hireEZ, Nordson transitioned from outdated recruiting methods to a data-driven, proactive talent acquisition strategy—resulting in better hires, faster decisions, and stronger recruiter impact.

How Nordson is rethinking manufacturing talent acquisition with AI

2.5x
more qualified candidates
74.4%
email open rate

“The system works for you. You run a project, save it today, and then go in the next day and see there are 15 more profiles.”

Steve Melfi
Head of Global Talent Acquisition at Nordson Corporation
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See for yourself how hireEZ can elevate your talent acquisition team from order-takers to strategic advisors
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